GDA's first 'Wear it Loud' day is a huge success

GDA's first 'Wear it Loud' day is a huge success

On Tuesday 15th October GDA launched it's first ever Wear it Loud day. Businesses, schools and individuals across the Gloucestershire, Wiltshire and South Gloucestershire dressed in their loudest and brightest clothing to help raise money for the services and support GDA provides to thousands deaf children, young people and adults across the the three counties.

The campaign was held as part of GDA's 100th anniversary week celebrations.

Supporter of the campaign and Gifford Circus star, Tweedy the Clown gave his time to entertain two Gloucestershire schools with one of his hilarious performances in front of a crowd of brightly dressed pupils. Judging by the squeals of laughter and beaming smiles on the young audiences faces, Tweedy's presence was a huge hit.

GDA's CEO, Sharon Bryant said "Our first Wear it Loud day was a huge success, we couldn't have asked it to go any better for a debut event. As well as bringing a financial benefit to the charity, it's also significantly raised our public awareness which is invaluable to a charity like ours, especially when we're so keen to encourage more people to be deaf aware. We can't wait to get dressed up again in next year's Wear it Loud day."

Joining Greatfield Park Primary School and Alderman Knight School in dressing up for the day were local businesses including GCHQ, The Barnwood Trust, Cheltenham Martial Arts, Gloucestershire Independent Network (GIN) and BBC Radio Gloucestershire.

With donations from the campaign still coming in, we're unable to update with a final total raised just yet but do keep posted for a figure coming soon.

If you'd like to know more about joining GDA's 2020 Wear it Loud campaign, check out our Wear it Loud page here or email us at